106: Krista Shiner

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About This Episode

Today, we explore Krista Shiner's quest to unite two art forms into a harmonious expression. Discover how she envisions turning spaces into sacred havens through art and intention. Join us as we delve into her journey of blending creativity and sustainable business strategies, aligning with eco-conscious values. Together, we witness the birth of a transformative journey guided by insight, collaboration, and a profound passion for the art of life.

About Our Guest

Krista Shiner is a multidisciplinary artist with a strong inclination toward painting, although her expertise extends to working with a diverse array of materials. From her earliest memories, the arts have been a central pillar in her life. Her creations draw inspiration from the profound energy that is the backbone of all creation. The driving force behind her art stems from her love, connection, and reverence for the Earth. This adoration translates into her fascination with flowers, trees, plants, bones, crystals, animals, stars, and the vast realm of the sciences. For Krista, these elements are as integral to her passion as the act of creating art itself. Her work emphasizes the interconnectedness of humanity with nature, highlighting the restorative and medicinal qualities inherent in plant life and the broader environment.

Her primary goal is to visually underscore the idea that humans are part of nature, emphasizing the importance of coexisting peacefully in urban spaces without compromising on aesthetic beauty in interior design for both homes and businesses. Krista aims to craft sacred spaces that merge the beauty of decorative and fine arts with a blend of ancient and contemporary art forms. Furthermore, Krista holds a deep commitment to forging a sustainable future that caters to the collective good and individual well-being. This dedication manifests in her contributions of art, time, and resources to local community initiatives and institutions that champion the rights of those without a voice, be they humans, animals, or the environment at large.
Learn more about how Krista designs spaces here | Check out Krista’s original artwork here

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• Transcript

  TAE-106-Krista Shiner

  ===

  [00:00:00] Jude Schweppe: Hi there. I'm Jude Schweppe.

  [00:00:04] Gabe Ratliff: And I'm Gabe Ratliff.

  [00:00:05] Jude Schweppe: Welcome to the Artful Experience where we have conversations with creative entrepreneurs and business owners, giving them as much support and value as we can pack into 60 minutes.

  [00:00:15] Gabe Ratliff: So tell us what's been keeping you up at night? What's been nagging at you?

  [00:00:20] Jude Schweppe: What challenges are you facing in your business that you could use some outside perspective on?

  [00:00:25] Gabe Ratliff: Maybe you've got an amazing idea. But you're not sure how to bring it to life. We are here to help

  [00:00:31] Jude Schweppe: you bring the topic and we'll bring the ideas.

  [00:00:34] Gabe Ratliff: Our goal is to give you clarity on your chosen topic and some exciting ideas that you can start implementing right away.

  [00:00:45] Today we explore Krista Shiner's quest to unite two art forms into a harmonious expression. Discover how she envisions turning spaces into sacred havens through art and intention. Join us as we delve into her journey of blending creativity and sustainable business strategies, aligning with eco conscious values. Together. We witnessed the birth of a transformative journey guided by insight. Collaboration and a profound passion for the art of life.

  [00:01:20] Jude Schweppe: Krista, thank you so much for joining us on the Artful Experience. I'm just gonna run you through how this is gonna work, just so you have an idea of of how the session goes. So we're gonna ask you to pick a topic, pick something that's kind of taking up space in your head right now that you could do with some insight or some brainstorming or creative ideas or a little bit of coaching on.

  [00:01:43] We're gonna ask you what is important about this particular topic for you. Right now we're gonna ask you where you'd like to get to at the end of the session, just so we have an idea of what the arc is gonna be and how we'll know if we got there. Does that sound okay?

  [00:01:57] Krista Shiner: Yeah, that sounds great.

  [00:01:58] Jude Schweppe: Awesome. Okay. So are we rolling Gabe?

  [00:02:03] Gabe Ratliff: Yes, we are.

  [00:02:05] Jude Schweppe: Rolling. Amazing. Krista, thank you so much for joining us on the Artful experience. It's great to have you with us. Uh, and thank you for reaching out. So what is your topic for today? What would you like some artful insight on?

  [00:02:21] Krista Shiner: Well, the transitioning of one art form into another, but essentially combining two art forms into one, which I believe was a topic of conversation when I met Gabe a few years back.

  [00:02:37] Jude Schweppe: Okay, so can you elaborate a little bit more on that for us?

  [00:02:42] Krista Shiner: Well, I have, what's been taking up some space in my head essentially is, you know, this dichotomy I feel between creating art for. Sale, um, with galleries and things like that and that sort of impact versus creating artwork specifically more for sacred spaces and more of a collective approach. My background is as a fine artist, like doing paintings and I hate to even say that 'cause it's like fine artists, it's like all one thing, you know?

  [00:03:19] Um, so maybe that's part of it. Um, and also doing decorative artwork installations for predominantly residential clients. And so this fusion of both and how I'm able to do that effectively without essentially burning myself out. So the last few years have been really dialing in on what aspects really spark that joy inside of me and against what doesn't.

  [00:03:52] Um, There seems to be like, especially in the design realm and not so much like eco-conscious design, there's more of like a wastefulness that I, that's really not in alignment with my core values and principles. Um, and there's like this emergence over the last five years of a lot of like immersive spaces, which I don't fully, I'm not fully against it, but I don't fully resonate with that either, you know?

  [00:04:23] So it's creating my own little path and how I am best able to serve, you know, um, having something that is, you know, I can see the difference and feel the difference of this is really bringing joy and I do so much great work in that way. And then other things where I just feel like, gosh, this kind of feels like mucky and not really.

  [00:04:52] Part of my so purpose. So I feel like it's a very expansive question and I wasn't really quite sure if this is the topic I wanted to talk about today. Um, 'cause then initially it was going to be about like contracts. And I had noted that, 'cause I had an experience and I was like, well that can be a really long topic for an hour.

  [00:05:16] So, but with what you had shared from the beginning, um, of what this hour is going to look like, it feels like maybe that would be good. Is the latter part of how can I effectively do that? And there's a few different aspects to that that most people are familiar with that are gaining more momentum collectively, which is, you know, the aspects of feng shui and there's different sex in that.

  [00:05:43] There's. Uh, Hoog, which is like, you know, home space, you know, like this, creating a very comfortable environment. And also that's like ew, which is more of Indian and, but it's the same core principles and of like the energetics of our space. And I feel like with Covid, all of us we're very much more in our homes.

  [00:06:15] And, you know, I saw it as an opportunity for like our own personal vision quests. And so even prior to that unfolding, it was like, wow, this is like what I've been wanting to do for my entire career, and how can I, you know, this is standing like 20 years, so how can I, how can I do that? You, you know, like, what is this formula?

  [00:06:40] And I. And I get kind of stuck in a sense of what does this look like from a business standpoint, how I feel like my clientele already knows, but this is where it gets very mucky and I've been dissecting it like piece by piece

  [00:07:05] Jude Schweppe: Mm.

  [00:07:05] Krista Shiner: to eliminate the things that don't feel like they resonate and really trying to simplify to have strategy moving forward.

  [00:07:15] Jude Schweppe: Okay.

  [00:07:16] Krista Shiner: really proud of you, Gabe. I get your emails, I have to say, and it's very inspiring. And when I see the things that you send, it's like, it's like, ooh. For me, especially in this digital age of where you said, Hey, you know, computers are taking over and, and here I'm a painter predominantly, and although it's, although I love aesthetics and design, I am a firm believer that we can do that in a very eco-conscious manner and be more mindful of our day-to-day choices.

  [00:08:00] Like, that's been my whole life. And so, you know, it's just finding do I need to get education? I'm so sorry. I thought that it was, there's a dog barking in the background. Um,

  [00:08:12] Jude Schweppe: Okay.

  [00:08:14] Krista Shiner: add more to the, to the fun of it. So I hope that I'm not going in multiple, multiple directions. I had some things noted. But it feels like a lot.

  [00:08:28] So I'm happy to be quiet for a moment and allow you to ask some questions that may allow me to stay, stay a little bit more focused since it feels very expansive and all over, and I respect both of your time.

  [00:08:45] Jude Schweppe: Yeah, it feels like there are a lot of opportunities here, a lot of opportunities for exploration and discovery and going on a bit of an adventure. And what I was hearing is that you, you want to find a way to marry your work and. Your values as an artist with something that people are looking for in terms of creating these very safe and honoring and peaceful and restorative spaces.

  [00:09:16] Um, and then the third piece of that is how do I, how do I do that in a way that doesn't impact the environment that is very eco-conscious? And then it feels like the fourth piece of, the fourth piece of that is how does this business develop? Have I heard that correctly?

  [00:09:31] Krista Shiner: Yeah. Yes, you have.

  [00:09:33] Jude Schweppe: Okay. So what feels important about all of this for you right now at this particular point, Krista?

  [00:09:40] Okay.

  [00:09:42] Krista Shiner: What feels the most important is, is creating a strategy.

  [00:09:49] Jude Schweppe: A strategy for,

  [00:09:50] Krista Shiner: get care.

  [00:09:51] Jude Schweppe: okay. So for bringing all of these elements together and establishing a plan for your business and growing and expanding in this direction.

  [00:10:01] Krista Shiner: Yes,

  [00:10:02] Jude Schweppe: Okay. And so by the end of this session, is that what you'd like to have more of? An idea of what my strategy is, what the first steps are, what the next steps are.

  [00:10:12] Krista Shiner: I would love that.

  [00:10:14] Jude Schweppe: Okay.

  [00:10:14] Krista Shiner: No, no. Clear definition of like an expectation, because I understand it's a lot, but if there were some components that could be helpful.

  [00:10:24] Jude Schweppe: Okay. So I'm gonna throw it back to you. Where would you like to start with all of this?

  [00:10:31] Krista Shiner: Where would I like to start with our conversation with all of this? I feel like the first thing that popped into my head was this fear of invest, investing in my education at the age I'm at.

  [00:10:48] Jude Schweppe: Okay. expand on that? A.

  [00:10:52] Krista Shiner: um, here I have a background, a bachelor's in fine art with an emphasis in painting. I have a minor in Spanish, still paying in my student loans and there's not that much left.

  [00:11:05] But I, I have a daily like thing of, okay, why be afraid of investing more into myself? Like, where is that coming from? And I feel like that's part of a huge part of this. Is, is this something that I take on my own and receive more education or do I take the skill sets that I've accumulated, which are pretty vast over the last 20 years and see if I can connect with other smaller companies or firms where we have the same aligned vision so that we can create together?

  [00:11:47] That's where there's this fear of not being, I don't feel like I can do it alone anymore, you know? And while at the same time, from a personal standpoint, I don't see myself in some giant company where everyone's kind of like lost, you know, I've been in entrepreneurship for so long and I love collaborations and things like that, um, where we can just, I.

  [00:12:17] Have this fusion and this collective energy together to create something really monumental and amazing. And so I'm kind of like at this crossroads of do I go and receive this education not knowing that, or certification or what have you, whatever that looks like. There's a few different things I've already looked at, you know, or do I spruce up my resume more geared towards that in a cover letter and contact other companies locally, globally, even I'm interested in, um, to see who would be really in alignment and that are like, can see the value of what I could bring to them, um, even if I don't have this particular certification, that they would be willing to work with me or we work together for the greater whole.

  [00:13:13] Jude Schweppe: Hmm.

  [00:13:13] Krista Shiner: So, um, yeah.

  [00:13:17] Jude Schweppe: so how about we navigate down both of those paths and just see. We come to at the end of each one,

  [00:13:26] Krista Shiner: Okay.

  [00:13:26] Jude Schweppe: which path would you like to start with?

  [00:13:29] Krista Shiner: The path of work, contacting a company or a group of companies.

  [00:13:35] Jude Schweppe: Okay. That's

  [00:13:36] Krista Shiner: Okay, let's do that. Yeah.

  [00:13:38] Jude Schweppe: All right, so let's look at what that path looks like. Where are you on the path right now?

  [00:13:45] Krista Shiner: At the beginning stages, the beginning of the path.

  [00:13:49] Jude Schweppe: Beginning of the path. Okay. And if we were to map out the various different milestones or stopping off points along that path, what do you need, first of all, in order to set out, so what's going into your backpack?

  [00:14:06] Krista Shiner: Oh. Um, what's going into my backpack would be well, confidence, uh, um. A resume that's geared towards that company or those types of companies? Of what skill sets I have to offer.

  [00:14:28] Jude Schweppe: Mm-hmm.

  [00:14:29] Krista Shiner: Um, intentions, passion, um,

  [00:14:41] obviously the essentials, like some water and a snack sustenance,

  [00:14:47] Jude Schweppe: Mm-hmm.

  [00:14:49] Krista Shiner: and I feel like it's almost like dual is intentions and clarity.

  [00:14:58] Jude Schweppe: Okay. So if all of these things are going into the backpack, Which ones do you feel you don't quite have to hand. They're not like within immediate reach right now.

  [00:15:16] Krista Shiner: I would say clarity.

  [00:15:19] Jude Schweppe: Okay?

  [00:15:19] Krista Shiner: It's one thing that I struggle with because I'm clear on my energetic priorities and how I want to feel, and I'm clearly a very spiritual person. So I have clarity of this is this is the type of life I wanna lead. This is how I wanna feel at the beginning of the morning and how I wanna feel at the end of the day.

  [00:15:42] And this is how I wanna contribute to humanity and Mother Earth. But then it goes into the clarity of like the action steps,

  [00:15:53] Jude Schweppe: Mm-hmm.

  [00:15:55] Krista Shiner: and that's where things get fuzzy because I also believe that things happen organically and that you have this path and then the universe is like, well, hey Krista, what about this?

  [00:16:10] This is kind of even better. You know, than what you were so clear about. Why are you not being flexible in that? And so then I might, you know, veer off on this other path. So that's where I lose my clarity.

  [00:16:25] Jude Schweppe: Okay. What do you need to get clarity on? What is the one key thing that you need to get clarity on right now?

  [00:16:36] Krista Shiner: The first thing that comes to mind is the financial strategies of it,

  [00:16:41] Jude Schweppe: Okay.

  [00:16:42] Krista Shiner: to be able to have a sense of some stability. And even though there's this like, you know, you know, kind of like spiritual aspect and trusting that things will be, there still needs to be a foundation in place. And that's where, that's what I've been building and.

  [00:17:05] You know, creating that clarity of what I would really need. But we're also in a very, um, changing environment too.

  [00:17:13] Jude Schweppe: Hmm.

  [00:17:14] Krista Shiner: so there, those are big components that are still unfolding, I feel.

  [00:17:24] Jude Schweppe: Okay. So do you have clarity in your head right now of if we bring it right down to brass tax, what you need to make each month to cover your costs, pay your bills, pay your mortgage, and be comfortable? Have you got a figure?

  [00:17:40] Krista Shiner: Yes,

  [00:17:41] Jude Schweppe: Okay. And so is the question now about what steps you need to take in order to make sure that that figure becomes regular in this new direction.

  [00:17:53] Krista Shiner: yes. I have parts of that. I do have parts of that,

  [00:17:58] Jude Schweppe: Okay. What are the parts?

  [00:18:00] Krista Shiner: um, well, more of like, okay, say. For instance, I have these sources of revenue. So here's my artwork. Say I sold, I would need to sell this cost of a painting this many per month, per year to get it. This figure. I would need to do this sort of project, this size, this amount of revenue, how many per year and prints and et cetera, et cetera.

  [00:18:32] Um, I do have that breakdown. However, it's also, those are not solely encompassing this, this other element. And that's where I'm not certain of what that cost would be or how much I would charge or what I would actually be able to ask for in order to do that. And perusing around, you know, various, various. Job markets. Um, and that's not to say that I wanna have like a full-time job with some company that I don't resonate with. You know, I just, I can't do it. And anytime I try, it's, I'm kicked out, not by anything I've done. Um, so I do have that, which I'm grateful for. You know, I know that this is what I need, this is what I need to do.

  [00:19:30] And, um, there's a starting point.

  [00:19:34] Jude Schweppe: Okay. Can you describe what this third element looks like? Ideally, if you were to describe it as a service or a product, what is it?

  [00:19:46] Krista Shiner: Ideally it would be to attract the clients, whether they be residential or commercial or, you know, those are very generalized terms. Um, That are in alignment with those same, same things, or they're tapping into this space of they can really feel how their environment affects them and are really wanting to change that.

  [00:20:15] And it doesn't need to be like breaking the bank kind of things, you know, which I feel like anytime people hear design, they just get kind of like, oh my God, it's gonna cost like so much money. And, um, but having a more intimate relationship with them. And a consultation very similar to what I've done for years, is having this consultation where I have a list of questions asking, you know, what, what's their intention, what they want to receive out of it, and what's the main things that are just.

  [00:20:51] Really like, so it's, it's like, it's not just design. It's like a very intimate conversation and they're not, they don't have to share everything. Um, of course, you know, but this has already happened very organically throughout my career,

  [00:21:07] Jude Schweppe: Hmm.

  [00:21:08] Krista Shiner: and that's what also spurred, you know, just like, this feels like what I should be doing.

  [00:21:16] Jude Schweppe: Okay.

  [00:21:17] Krista Shiner: you know, creating more sacred spaces. But, um, you know, physically you can't, you can't do everything yourself. But it would be to, you know, then come up with a plan, you know, take a look at their budget. If they're a client that's, you know, a potential client where we're really in alignment, we could work something out.

  [00:21:42] You know, not, that's where it's like putting me under, but where it's comfortable and where it's. A part of that is also contributing to organizations that I'm pass passionate about and that are really doing good in the world, truly doing good in the world, and, um, you know, essentially pulling in all the tools of color, theory, art, and everything with the environment, including like plants and,

  [00:22:17] Jude Schweppe: Hmm.

  [00:22:19] Krista Shiner: you know, to create this sacred space, which could be a room, it could be a whole house.

  [00:22:27] And that's where I question if I need the education or if I already have it residing within me.

  [00:22:36] Jude Schweppe: Can I just say I've got goosebumps and I always, I always trust my goosebumps. I'm just like, this sounds amazing. Please can Krista come to my house and do this for me? So if you're up for it, let's do a little bit of role play. So I'm, I'm a potential client. And all of those things that you talked about, like my space is so important to me.

  [00:23:05] I am somebody who's very affected by my surroundings, by the energy of things in my house, by the layout of things in my house. Um, and I know that I'm trying to create a sacred space that's gonna be really good for my soul, for my head, for my mental health, for my overall wellbeing. And I Krista, I heard you were the person to come to.

  [00:23:25] Can you explain a little bit about the process and what's involved and what you can do for me?

  [00:23:31] Krista Shiner: Well, firstly, I send out a, a questionnaire and you're welcome to share as much or as little as you feel comfortable with. You know, what are your favorite colors, what sparks joy? Like first thing in the morning, you know, what time, what room do you spend the most time in during the day? Do you have a particular routine that you know, you know, carries you through your home?

  [00:23:58] Or maybe you go into your garden at the end of the day? Are you, now I'm getting, um, do you have any particular emotions or blockages that you feel that you wanna work through that you feel like could maybe be part of your space? Do you have any, do you have any knowledge of feng shui or its benefits, or have you heard.

  [00:24:30] Different things from different people. Would you like a list of references that I already have of, you know, clients I've worked with in the past and how we're able to transform their space, even them not fully knowing how and the why, but they just know that they felt really good afterward. Are you also someone that is really passionate about respecting and honoring the earth that provides for us? Do you wanna create a space that reflects that, where you're recycling things that actually do get recycled or, you know, getting into a program that recycles all the other things? Um, are you, um, are you someone who wants to get started with like, some plants, but just feel intimidated and like you don't have a green thumb so you can't do it? Have you ever walked into an antique store and something like spoke to you and you didn't know why, but you just like had to have it? Like there was just something in there. 'cause maybe those things are the things that you can place in a special spot. Or maybe you have something in boxes from your ancestors that you're just, you know, it's tucked away and you don't wanna put it out because you don't want something to happen.

  [00:25:55] But how much joy could that bring you if you had it out to create this really soulful space that reflected your beautiful soul and helped you start your day the best you can be. And if you're the best you can be, then you're just going to expand that to everyone else.

  [00:26:17] Jude Schweppe: Oh my goodness. You're hired, you're hired.

  [00:26:23] Krista Shiner: I know there's a, um, I really try not to do the ums.

  [00:26:26] Jude Schweppe: Krista, I love this. I, I love this so much. I can't even put words around it. I think it is just such a beautiful idea, such a beautiful idea, and I can tell that it comes from the heart that you're passionate about it. It's not just about coming in and going, well, you know, this is the Pantone color of the year, and this is really trendy at the moment.

  [00:26:49] It's about really listening to your client and listening to their energy, and listening to their vibe and, and what's gonna be really helpful for them. And I absolutely love that it's marrying that with, you know, what can we pick up from a secondhand store? What can we pick up from an antique store? How can we.

  [00:27:07] Embrace the circular economy with things. So I have another couple of questions if that's okay. So how does the first consultation work? Do you come into my home? Do you sort of see what we've got going on already? And then how often do I see you and do you take me shopping? So many questions.

  [00:27:24] Krista Shiner: Oh, cool. Um, no, great, wonderful questions. Well, depending on where you're located, if you're local, you know, or in the state of Colorado, you know, we, I would come out to your home so we can meet in person. You know, an introductory phone call is great, you know, zoom is fine if you're, if you're comfortable with that, that's, you know, moving into this digital age, which is wonderful.

  [00:27:51] And from there, I would send you a questionnaire that you can fill out at your leisure. I request that you get it back to me, you know, within a week. But if you need additional time, you know, 'cause it can stir up a lot of different things. Then, you know, feel free to just reach out and say, Hey Krista, I would love to have some additional time.

  [00:28:13] Or if you need additional assistance at that point where you needed some guidance on how to complete it, I'm happy to do that. And from there, again, depending on where you're located. So let's say you are in Denver and you know, maybe 30 minutes away, we would be able to meet more frequently. And the first session is an hour and a half.

  [00:28:38] 'cause an hour just kind of seems to be cutting it a little too short. I feel that way. There's no rush into, you know, get everything out. But if you feel we need more time and schedule allows, I'm happy to accommodate that too. I, the shopping part, I feel like would come a little bit later. I would, first, I would come to your house.

  [00:29:06] We would review and take a walk through your entire house, and I would create a whole diagram of your entire home. So if you had multiple levels, including every level, what you have in each location, including the exterior, and with each, like, the first thing I would like to do in that session is to do a blessing of not just you, but your entire space.

  [00:29:31] 'cause a house is its own entity itself. It has its own presence. And that way, you know, we can like leave each other and you feel good just even after that first meeting. And that might spark something in you where you're just like, Hey, I, I wanna get this out. But that's the first thing I would have you do is to take a room, the first room you wanna focus on and. Not really like Marie Kondo, 'cause I'm not fully in alignment with the whole total minimalist thing, but also in the sense of, okay, what do I, what's really bothering me here? You know, is this just, it doesn't have to be, is like, is this dresser too huge or is there just something, anything, you know, s some small thing and just make a little list that room and you could take the next room and go through there.

  [00:30:32] But I feel like this would be a process so we could meet, you know, once per month. We could do twice per month. I feel like it's more in what you feel comfortable with and how much there really is to kind of move through. Because I do believe that, you know, you start with one room and then it turns into this kind of like flow and then you want everything to flow.

  [00:30:58] So that way the energy flows, how you work in the morning or how you're making your breakfast. You know, do you have coffee, you know, your little station and having, okay, well I do this and if things are kind of all outta sort, does that affect you and how your day goes. So it's a really dual practice of you checking in with me, me checking in with you, and just having this symbiotic relationship.

  [00:31:29] And when you're feel like, hey, we've got this all done, then we could, you know, do like a whole final blessing really is what I envision. And that's where I like to bring in some gifts to honor you, honor the space, you know, have some energetic charge. And, and then I would continuously revisit you like probably every three months and just see has anything changed.

  [00:32:01] And not necessarily in a consultation, but just in like a brief call. And then if you wanted to do a consult or if you're like, Hey, okay, so we did all of this, but there's all this is done, but there's just one thing, you know, just this one thing and I don't know what it is, and you don't have to know. And maybe I could come in and help figure that out and remedy it in a sense. So I feel like a lot of this is a combination of like, you know, spirit work, permaculture in a very vast way and principles of energy in our spaces so that you can. Move on. Now, of course, if it was painting and I suggested, Hey, this color in your bedroom is probably a reason you can't sleep very well, or it's, it's not, it doesn't feel good, then you could have the option to paint it yourself.

  [00:33:05] I could refer someone to you or if you know someone, we can explore what would, what would work best for that

  [00:33:15] Jude Schweppe: this all sounds amazing, amazing. Krista. Um, I wanna sign up. So what's your package? How much does it cost?

  [00:33:25] Krista Shiner: for the initial consultation, it's 200, and that would include our initial phone call, which is usually an hour, and then also the onsite visit to your home for an hour and a half.

  [00:33:38] Jude Schweppe: Okay.

  [00:33:40] Krista Shiner: And then from there, uh, depending upon if you wanted to have a package with just like one room, then I have three different packages where it's like one room.

  [00:33:51] The second package is, you know, the first floor and the third package would be like the whole house.

  [00:33:58] Jude Schweppe: Okay, so I'm gonna go for the whole house. So how much is that gonna cost me?

  [00:34:07] Krista Shiner: Uh, 15,000.

  [00:34:12] Jude Schweppe: I'm in, I'm in.

  [00:34:16] Krista Shiner: Okay. Since this is you, I'm just throwing that number out there. I really don't have these figures put together

  [00:34:23] Gabe Ratliff: that seems.

  [00:34:23] Jude Schweppe: and I totally put you on the spot.

  [00:34:25] Gabe Ratliff: Is that enough? Can

  [00:34:29] Krista Shiner: you know,

  [00:34:30] Gabe Ratliff: Do we have to, do we have to get into actuarial tables and all that stuff? Or can we just say, that's enough.

  [00:34:39] Krista Shiner: Um,

  [00:34:40] Gabe Ratliff: This is where I like to come in and push back.

  [00:34:43] Krista Shiner: no, I appreciate that because I really just, um, that number just popped into my head and then I'm thinking of, okay, well if it's a first floor or a whole house, what if that house is 7,000 square feet versus a house that's 2,500 square feet? You know, then that's where the cost

  [00:35:07] Gabe Ratliff: work, right? It's just different size and space. It's really about your value that you bring to that space and you being honored for your worth and, and I want to share something here with you as well, Krista, I haven't heard you say anything yet. That makes me feel like you need any more education.

  [00:35:25] Not one thing. I haven't felt you waiver in confidence about. The only place where I felt you pause was saying your price. And by you knowing your price and practicing saying it and owning that, I won't feel that lack of confidence and feel like you need more education and neither will you and your clients, you know, and you might get a few no's. But when you get that, yes, $15,000 a whole house, and then you get the next yes, and then you get a couple more no's and then you get the next yes. And then all of a sudden you've got about 16, $60,000 worth of clients that you're working on. And so I had two questions if I can really quick.

  [00:36:08] Krista Shiner: No thank you.

  [00:36:13] Gabe Ratliff: Go ahead.

  [00:36:14] Krista Shiner: Oh, sorry, I thought it paused. And you said, hold on really quick, so I was waiting for you. Um, no, thank you, Gabe. And that's where I've been battling back and forth because it's these credentials that I feel like we're pressured into these formal education programs, but it's really in the real life experience and actually doing the work that you are able to learn the most. Like it didn't matter, you know, there's designers, I mean, I have clients that are like, wow, Krista, you need to charge as much as this designer because she doesn't know anything and she's coming in here, but, you know, like all of this. And, and so it's been a lot of encouragement of some existing clients, which this is also where like the paintings come in.

  [00:37:09] And this is where I've still had like visions of, I still resonate with doing painting, creating artwork, but that, how can I incorporate that into it's, I would want to have that piece of it be a painting for that client. Like, this painting is meant for you. I want you to entrust me to create something beautiful for your space that is energetic and will, you know, help the whole house, you know, and not just someone you know, picking a painting and things like that.

  [00:37:48] Gabe Ratliff: Could that be an upsell?

  [00:37:50] Krista Shiner: Yes. That's a very good point.

  [00:37:54] Gabe Ratliff: I had two questions.

  [00:37:56] Krista Shiner: Okay.

  [00:37:57] Gabe Ratliff: What would the one room package cost and what would the first floor package cost? If your top is 15,000 for the whole house,

  [00:38:08] Krista Shiner: One room 3,500.

  [00:38:14] Now I'm like all eek, I'm doing the same thing.

  [00:38:18] Gabe Ratliff: just don't filter yourself. Just let it let it out. You said you went right to 15,000 for the whole house. What would first floor be?

  [00:38:29] Krista Shiner: 7,511. A whole house. Um

  [00:39:09] Gabe Ratliff: How does that feel? What if you only focused on selling whole house? You may not get the whole house, right? Like you may have some, it's just like with, when we are coaching people, sometimes people wanna keep working with us and sometimes they just want to do the discovery part, right? So it's, it's, it's part of this service, right?

  [00:39:26] It's part of being, of service is that it's showing up for them where they are and then letting it go where it goes, and understanding that some people are just gonna be at different places. So if, if you just focused on quality over quantity, If you just focused on aligned, because we've got some really great notes I've got, and you're gonna get these after afterwards

  [00:39:53] Krista Shiner: oh.

  [00:39:54] Gabe Ratliff: that broke down your process.

  [00:39:56] And I wanna go back through that before we get off, just to make sure that we got it right. But also your pricing, who your ideal clients are, how they're aligned with you, and that that's a, I mean, that's a big part of it, right? Like knowing like I'm going after these people 'cause these people are aligned.

  [00:40:17] I believe in myself, here's my price, here's what it costs to work with me and here's what you're gonna get. 'cause that's one of the beautiful things you can provide you. I mean, I was, we were hearing it right? Like we're, she's getting the goofies, I've got the goofies. We're redecorating our place now.

  [00:40:35] 'cause you know, we, we have been renting our place and so we, we are now looking forward to redecorating our place. But it's hard. That's hard work. Especially coming from, 'cause I did the marine condo as we, we talked about when we first spoke. I did it. I've been through the process. I know how this works.

  [00:40:52] I know what you do. And I also was a designer, like I'm a designer, was a designer for years, so I understand the design process, right. But I'm not, this is, I've picked and pulled and read books and watched, you know, shows and things and, but it's hard work. And you've done the work, you've done the work, you've done the work. Education is education, but you've gotten real life education. Right. And you've also got your, uh, bachelor's, right. So you've, you've, you've, you've done that work too. So I. I just wanted to like reflect that. That's what I've been hearing. The last 40 minutes is a lot of fucking awesome, like Jude reflected back.

  [00:41:40] So I just wanted to share that, uh, and to just let you know, like that's what we heard. And I'm, I'm curious, how does that feel to you if you just focused on, 'cause 11 sounds pretty doable, that doesn't sound overwhelming. How does that feel to you?

  [00:41:59] Krista Shiner: It feels pretty good because I, well, if I broke it down, that's like one a month, and if I, but not even doing a whole month. So I'd be able to, because also I want people to have my best, you know, I don't wanna be like all fried and everything like that. I want them to have my best so I, I can give them my best if I'm taking care of myself.

  [00:42:25] That's the lessons I've learned over the years of, you know, burnout. Um, But I feel like that's manageable. And I feel like this all really came out of spirit.

  [00:42:43] Jude Schweppe: Yeah.

  [00:42:45] Krista Shiner: It was brought up in another like Creation Academy, like this more energetic work in 2020 of, you know, it's like I'm here to be an artist and anytime I'm trying to do something else, you know, it's like the universe is like, No, no. And we're not gonna let that happen. Um, but that's where I don't necessarily resonate with this term fine artist.

  [00:43:14] And I am doing part-time, like contract work in the design center and I also don't fully resonate with all aspects of that. So that's why I mentioned like the waste and I was like, well, I feel like I'm creating my own path. And that's how I've always kind of felt. But how do I, how do I get there? And this slowly breaking it down into these chunks, but what came through was just a down, like, just coming out.

  [00:43:46] And so thank you. Thank you so much.

  [00:43:50] Gabe Ratliff: If you had your own. Label for yourself. I don't like to use that word all the time, but you know what, if you had your own, like we're artful advisors, we're coaches and consultants, and there's all these words, right? This language, she has a D h, D, you know, so that now she has reference for this thing that like affected her.

  [00:44:13] And I'm not speaking for her, I just know this. In our work together, I also have attention issues. I just haven't gotten diagnosed for what it is, right?

  [00:44:20] Krista Shiner: me

  [00:44:21] Gabe Ratliff: what we've, what we've found is that a lot of artists have it

  [00:44:25] Krista Shiner: Yeah.

  [00:44:26] Gabe Ratliff: in our work, a lot of artists and neurodivergence, I'm a nonlinear thinker. I didn't know that was a thing.

  [00:44:34] But now that's becoming more understood and and known. And it's the same thing with a D h D. More people are, are getting diagnosed and they're going, oh, that's why I'm this way. And all of a sudden you go, oh, cool. Now I can understand, right? There's, there's this, like, I can own it. And it doesn't, it doesn't, I don't feel. A, a victim of something or I don't feel like a out of place, I can say, ah, no, I have a place and that's okay. And I'm not alone. Right. And what I'm hearing is this like, you know, fine artist and that doesn't fit. And oh, here's the thumb thing again. Uh, you know, um, you know, these, the designer, the fine art, like right.

  [00:45:14] It's like, well what if you just are your own term?

  [00:45:20] Krista Shiner: Yeah.

  [00:45:21] Gabe Ratliff: What would that

  [00:45:22] Jude Schweppe: do you call yourself? Yeah, what do you call yourself?

  [00:45:31] Krista Shiner: Gosh, I don't really know. I mean, my tagline, oh, please go ahead.

  [00:45:38] Jude Schweppe: No, I was just gonna say, spit out some words. Let's just, let's just brain dump some words.

  [00:45:44] Krista Shiner: I'm like, well, my tagline is The Art of Healing with Art. But art is very expansive, but it's like spiritual advisor or home. And I don't like home advisor either. Um, Consort, um,

  [00:46:12] soul Worker, uh,

  [00:46:19] connector.

  [00:46:28] Gabe Ratliff: What do you do for people?

  [00:46:30] Jude Schweppe: Hmm.

  [00:46:31] Krista Shiner: What do I do for people? Well, I help them create soulful spaces. That's my mission on my web. One of my websites is helping people create soulful spaces with, you know, art and things like that. So, but like the actual name, I mean, healers like, you know, was one of the first things that came out, but I feel like it's become so homogenized in a way,

  [00:47:15] Gabe Ratliff: True. But it's a word that your clients understand and your aligned clients understand. It's, it's, you know what I'm saying?

  [00:47:23] Krista Shiner: I do. I do. And that's that ego that comes in, like, I don't know, I don't want, it doesn't come from a place of ego. I feel like that's always been the thing is it's not coming from ego, it's coming from heart. It's, this is like everything since I was brought into this world literally. And so, um,

  [00:47:50] Jude Schweppe: if I could just, if I could just jump in and maybe just guide you a little bit, um,

  [00:47:55] Krista Shiner: please do.

  [00:47:56] Jude Schweppe: Krista. So I, so if I was looking for you, or if I was, if I was talking to my girlfriends and saying, I've had this amazing lady come into the house, she's done this, this, this, and this, you know, she's created this beautiful space for me.

  [00:48:10] And they go, oh, what is she? And I say, well, she is Ada. That's what we're, what we're trying to get to. So I feel like Healer is part of who you are. Healer is part of. Your identity, you just are that person. But if I was thinking of a healer, that's not what I would think of in terms of inviting somebody in to, redecorate is completely the wrong word.

  [00:48:32] Soulful space feels beautiful. You happen to be a healer. Are you, are you a consultant? Are you, um, a, a, a soulful space designer? Are you a soulful space architect? Are you, what is the sort of the, the verb or the

  [00:48:52] Krista Shiner: Oh, I like the soulful space consultant.

  [00:48:59] Jude Schweppe: mm-hmm.

  [00:49:00] Krista Shiner: Or even, um,

  [00:49:07] Jude Schweppe: You consult, you design, you create, you transform, you transform.

  [00:49:18] Krista Shiner: what I also have in my tagline is creative professional, which kind of seems all like, you know, businessy, but, um, I like where you're going with that.

  [00:49:33] Jude Schweppe: Yeah, so could, for example, could you Krista Shine, creating soulful spaces. Creating soulful spaces that allow you to, or creating soulful spaces that facilitate or that, you know what I mean? So I'm creating this beautiful space for you and what is that opening up for you? What is that allowing for you? Just so we're getting a, you know, getting a bit clearer. And also it's really starting to resonate with people. 'cause I think they, they do need to know that there's an aspect of where you will come into the home. You'll consult on color, you'll consult on furniture, you'll consult on the space, how you're using the space, what plants you're bringing in.

  [00:50:16] So if it's not, it's not interior design, it's definitely not that, it's so much more than that,

  [00:50:21] Krista Shiner: Mm-hmm.

  [00:50:21] Jude Schweppe: but it's that kind of thing.

  [00:50:26] Krista Shiner: Yeah.

  [00:50:28] Jude Schweppe: creating soulful spaces feels, feels like it's on the right, in the right direction. But like, what, what am I, I am this thing that, or I am this person who creates soulful spaces.

  [00:50:42] Krista Shiner: Right.

  [00:50:43] Gabe Ratliff: What I have written down is a heart-centered advisor who helps people create soulful spaces with art and design.

  [00:50:50] Krista Shiner: Ooh, I love that.

  [00:50:53] Gabe Ratliff: 'cause it hits all the things you said. These were the words that you were just, when we were doing the, the speed round there. Heart-centered advisor. You help people create soulful spaces with art and design and, and people can understand every single one of those words.

  [00:51:19] Jude Schweppe: Mm.

  [00:51:21] Krista Shiner: Yeah, which is very important.

  [00:51:24] Gabe Ratliff: Yeah. 'cause it, because the, 'cause your clients need to understand the, if they have to burn calories to figure, we have this conversation with clients all the time because we're constantly wanting to talk from ourselves, not for our clients. And this is something that like a lot of, uh, businesses, brands, if you're dealing with branding and messaging, right?

  [00:51:45] When you're getting into that, that realm with people, a lot of times it's because we're in our own world, right? We're in our own space and we're like looking for these perfect words, but it's like, how do you, that's why we come back to what's radically simple, but what comes from you? This is your language.

  [00:52:02] These are literally all the words you said that we just put together, right? And we're hearing it from an outside, which is this is, this is the beauty of the work that we do. And it's also coming from the space of, that's why I asked, like, what do you do for these people? Because it's for them that what you do, and those are the people that you've said in your process that you will share people, their, that, uh, uh, previous clients with current clients so that they can hear from them what you've, what your work that you've done.

  [00:52:32] And I think that's beautiful because you're, you're a connecting people in the community, and you're also saying like, I believe in my work so much. They believe in my work so much that they're willing to share that right. And that, and that I'm willing to connect you with them, which is a beautifully authentic, natural way that you wanna show up.

  [00:52:49] And that's what you said at the very beginning. I want to show up in this naturally organic way and be authentic to myself. I wanna be aligned. I wanna work with aligned people. And that's just continuing to hammer that home and, and, and, and, and presenting what pe like asking for that from your clients.

  [00:53:06] That you've worked with asking for that. That was something I wanted to ask you. I've, I've had it as a question is, do you ask for referrals from your former clients who you've already shown the magic and they've already felt the benefit.

  [00:53:19] Krista Shiner: Um, I have, and also that's also on my list for Monday is a new referral letter. Um, this last year and a half has been really rough. Um, in terms of more personal things. My mom's healing cancer and it just spread and we just have had, it's just been a lot of like loss and grief and um, shifting and changing.

  [00:53:46] And so I've had this referral letter for clients because, you know, there's some clients that I've had a more intimate relationship just naturally and organically and then others where, you know, I'm not perfect. I may have not have done such a great job or, you know, 'cause I wasn't really doing the work I was supposed to be doing. Stuff that I've wanted to like move away from is, you know, I got lumped into being a faux finisher and doing, you know, just like this decorative art things where I was doing that largely for money for years. Like, you know, 15 years ago people were like, that's kind of like some woo woo stuff. I mean, it was a smaller group of people that were more open to, um, spirit work and, uh, energetics, especially 20 years ago.

  [00:54:39] And so, um, I do have some, and it may not be like, Hey, I redesigned like their entire house, but I feel like they can speak and test, you know, in testament. And they've offered like, you know, they're like, Hey, you know, Krista, like you would be a great designer and you would, you know, you're just a. A real person and you know, I'm just easier, you know, or like you're really easy to talk to or you know, like I'm happy to refer you to others.

  [00:55:14] And so it's been me kind of going down my list too. And also editing this referral letter because it's like, well what do I really wanna do? Which is, here's this call, know, and it's, there's your website, you know, here's my website or my websites. 'cause one's like for my artwork, one's for more like decorative work, but the decorative portion has on there helping people.

  [00:55:43] It's my mission to help people create soulful spaces with art and decorative art so that they can start each day being their best self. And you know, radiating out into the world starts with each of us.

  [00:55:57] Gabe Ratliff: I have a question.

  [00:55:58] Krista Shiner: Yeah.

  [00:55:59] Gabe Ratliff: Would you be willing to let go of the one website and incorporate that into your upsells of doing painting and artwork for spaces and focus? This is me

  [00:56:15] Krista Shiner: You know, thank you for saying that, Gabe, because I went through this for 10 years, and in 2020, or no, 2019, I divided my sights. Um, I, because for this is where I don't fit in the gallery context, they don't wanna see me lumped in like that. And it gets into this whole snotty bullshit, pardon my language, but I'm just like, come on, you think that I can't, why can't I have them into one?

  [00:56:47] You know? And so I had spent all this time separating them and, but I keep going back and forth of do I have just one site? This is me. I do art. I feel like now people are like more open to that. Um, I don't really know, but should I really care? I'll, you know, I'll attract who I'm supposed to attract. And then the challenge was really just finding, I mean, I've been doing my, me doing the work on the sites.

  [00:57:24] I would hire someone invested thousands of dollars and then it looked like shit. And, and then I'm going and still having to do all the work because I'm an artist and resizing, you know, doing all the photos. And so I'm sorry that I just swore, but, um,

  [00:57:40] Gabe Ratliff: It's fine.

  [00:57:40] Krista Shiner: it's been so

  [00:57:41] Jude Schweppe: do not need to apologize.

  [00:57:45] Krista Shiner: Yeah. It's been so that's been an aspect that's so frustrating and I, it's like I tuned into myself. Well, don't listen to, ultimately it comes up to you, Krista, and then I kind, and I felt. Well, it feels like they're different but separate. And I would be able to like, do both, but it's also an exorbitant amount of energy and that's kind of where I can, I'm just feeling really at the, I'm feeling just the final upswing of like after burnout to be very honest.

  [00:58:19] Um, and you know, I'm sure both of you, I have people, it's like a very emotional thing. I know when I met Gabe, but that's kind of where I was at and I was in this teeter totter of like, I don't know which way to go and how can I do both? And um, but also I know that I don't wanna do a lot of the work that I had done in the past.

  [00:58:42] Um, physically, like there's, you know, that's part of my referral letter. This will be on a per project basis,

  [00:58:50] Gabe Ratliff: I have a question for you about the referral letter. What I, what I heard you saying earlier was that you want to be, you know, have on like having calls with people, right? Like this is where the magic happens. Not in a letter. So what I'm curious about is what if you just invited people to a follow up?

  [00:59:10] And then during that conversation you said like, Hey, I'd love to just ask you some questions and get some testimonial, or, you know, and let them, let them know like, Hey, I'd love to just catch up, check in with you. And then, you know, have I also have some questions I'd love to ask about the work that we did together.

  [00:59:25] You know what I mean? Because then you're reconnecting with people and you're, they're getting FaceTime with Krista again, and they're getting to feel you again. Feel that energy and that love and that alignment of how you show up. And they get to be reminded of like, oh yeah, we did this. And you get to like, oh, you remember this thing.

  [00:59:42] And you know, the little, the little moments that you had in the work that you get to also reconnect with them on. And you get to get that fervor, that energy, that passion back with them again. And you never know, maybe you get to finish their house. Maybe they're a client again. Because they're, they were your clients already, right?

  [01:00:01] So they've already said, I know I, and trust you. And so that's another thing I wanted to invite you as well, is that to open up for that possibility of, Hey, what you got, where are you at? What do you need? How can I be of service? Right? And then also like, do you know anybody that would like to have this magic as well?

  [01:00:24] Krista Shiner: right. When I get, you know, so you're saying to do like a follow up call versus an email?

  [01:00:32] Gabe Ratliff: Well, you could reach out to them, right? But invite them to a call as opposed to, Hey, I want to ask you for something in an email, right? Because that, it just, that's not how you show up that that's how we do the same thing. We're like, no, man, let's do this. This is where the magic happens. It's not in an email.

  [01:00:50] Krista Shiner: I, I totally agree. And, you know, I feel like I've had some reservation. It was, you know, it's like, okay, so I've done these projects. That's why I was saying going through the list, it's not like I've done things horrible, but I lost some confidence in this. You know, like during Covid and, you know, I was working on this mural project for this great guy and it just so happened I was working with this really abusive designer that I was trying to get out of a contract with, and just this project and just, it was just, I was sick.

  [01:01:26] My dog was sick, my mom got sick. It was everything happened at the same time and he wouldn't call me back. He wouldn't email me back. I finished my project, sorry, I'm getting all emotional, but I know there's some people, and maybe I'm making it up in my head, but where I haven't done my best work. And also, so, you know, it's hard to ask people for help when you're doing things on your own.

  [01:01:56] And I'm so grateful for what I have. So I don't wanna be like, oh, poor me. You know, when I have more than other people do. But I don't like to burn bridges with people. And also, at the same time, I had to put an end to that self-worth thing of where being treated horribly by someone. And just like my client actually, they already had already fired her.

  [01:02:26] They became friends. They're like, I had to wait to complete. And just like, and he was, they were like, why didn't you say something, Krista? You're not the only one. Everyone fired her and she was horrible. And so it was like, you know, those, it doesn't matter now, but I'm like, I have to start fresh and who can I go to when I've kind of stepped out of a large scale of community, um, in the art community?

  [01:02:58] 'cause I don't feel like I belong in the art community. I applied for Meow Wolf and those douche bags. Totally stole my stuff and they screwed over a bunch of artists. And it's like, I go and support people and then it's like I wasn't getting the support back, you know? And it's just, Been frustrating in that sense.

  [01:03:24] And so when you step out to gain clarity, it's like I feel like I have community and I'm rebuilding community, but everyone's like, you disappeared. I'm like, I had to go in and get really clear and you can't do that when everyone's telling you to do this, this and that. You know? So thank you for allowing me to just have some tears.

  [01:03:51] 'cause it's just, I feel like I've just been working and working and working and I don't want my whole life to just be that, you know? And I wanna do things that make a difference and not just working with people who don't even have a second thought about things that they're just throwing out that, you know.

  [01:04:21] Just very unconscious in very simple ways. You know, not that I want badmouth, I, you know, other people, they can, you know, everyone is on their own journey and I respect that. Um, but I'm just trying to find the right way to go about all of this. It's not just about money, you know, but I know what I need. We all, it's just a reality that we have to take care of ourselves and, you know, anyway, that's where I'm gonna, this whole like referral letter and stuff.

  [01:05:03] It's, I've revised it and revised it. I'm like, well, what do I really wanna ask them to refer me to? So I've kind of let that go and, um, In this last couple months of doing independent contractor work for this firm in the design center, more of like a wholesaler. Um, it's at least provided me a little bit of stability so I can just focus on my nervous system a little bit um, who knows where that could lead, you know?

  [01:05:38] So, um, so there you have it, but I agree I'm more with this and a phone call than email. That's why I have a hard time with newsletters and I'm not very consistent.

  [01:05:52] Gabe Ratliff: And that's okay. I have an invitation for you if that's okay Krista.

  [01:05:56] Krista Shiner: please. Thank you.

  [01:05:59] Gabe Ratliff: uh, and thank you for sharing 'cause we know very, very well about this and that's part of what I wanted to share. Jude and I met each other and we quickly became friends through some friends that are also artists. We're both artists and I'm gonna try and keep it together.

  [01:06:24] But we bonded quickly and. We, uh, my, my partner, uh, my wife and I, we finally, after things started to open back up, we went to Spain and spent several weeks there to just try and chill out a little bit. Right? Kind of reset. And, um, there's a much bigger story there that I, I won't dive into, but like, we just kind of needed that.

  [01:06:52] And so, uh, we went and I had this conversation with Jude and I had this ma like magical breakthrough moment. 'cause I was lost. I was absolutely fucking lost. And she invited me to actually like, really fi like finally step in and lean into the, um, the idea and the action of being a coach. And then she became my coach. We started work together and then we got to this place where we were like, we are serving the same people. We have a very similar story. We show up the same way. Like so many we're both DJ'ed, like all kinds of stuff was showing up and just kindred. And so we were like, Hey, do you wanna team up? And here we are. And what I wanted to, this invitation I wanted to share with you is what came up for me is that I recognized that maybe I needed a new community because I didn't fit in into this art world either in the way that I thought I should. And I had some hardcore inner work I had to do around that and some trauma I had to deal with and some like limiting beliefs and all kinds of stuff. My own limiting beliefs about coaching, about my art, about my abilities as a creative.

  [01:08:21] So I was listening to you and I was like, oh, I know this. We, we, we know it. And I have to tell you, Krista, when I finally faced that question, that invitation of like, maybe I need a C community, I broke down. I just lost it. 'cause I was like, oh my God, I was chasing the wrong community. And so my invitation is, from what I heard from you a minute ago, is that maybe that is also where there's been resistance is trying to fit into this community.

  [01:08:59] That's you're like, you have your own community and they get you, and you just, I just heard you say that, right? You want to be working with people that get you, you get them, you're aligned, and there's not that resistance and they're not gonna take your stuff, right? They, they want you, all of you. It's powerful stuff

  [01:09:25] Krista Shiner: It is.

  [01:09:26] Gabe Ratliff: it'll creep up on you. 'cause I, it crept up on me. wasn't looking that

  [01:09:32] Krista Shiner: for, yeah, it's been creeping for a long time and I was tuning into spirit and it's like a more, yeah. I, I have never belonged there and I don't know if you're into like human design or anything. Um, but I'm a self projected projector, you know, all open channels. So I'm highly, highly sensitive, which is a gift and also kind of a curse.

  [01:09:58] And so, but it's how I'm able to like really relate to people and I really do understand them. I really do feel what's coming through, but also I can tell when I'm in art communities or in certain spaces in the art community where it's just a lot of really very dark energy and um, and it's just, something just happens and I'll just leave it at that.

  [01:10:26] So, but thank you for sharing that and I'm so glad that you found your, your space and I was happy to see when you created the Artful experience. And I, you know, I don't know you super well, Gabe, but when we met a few years ago, I was like, oh, wow. I'm like, You had referred me to someone else and, and it was just that, it's that exploration and, you know, also not being hard on myself, like, you know, it's like, oh, this wasted time and you know, this, that, and the other.

  [01:10:58] And, um, but you don't know until, you know, so thank you.

  [01:11:08] Jude Schweppe: Where are we now, Krista? How? How are you feeling now? What's opened up? How's the clarity?

  [01:11:16] Krista Shiner: Uh, the clarity is, is, is good. I feel like there's really just, um, you know, we've explored all these things that just came out, but those are the things that make me feel really good inside. And so I do feel clear. I do feel clear and I feel like I really needed both of your support and so I really truly appreciate both of you for this time.

  [01:11:47] 'cause it's, it's, it's priceless to, you know, that's like, it's like an affirmation that, not that I need that 'cause I need to have my own internal, internal value system that I can do that, but to know that maybe this is something, or that this is something that I can do is brings the clarity of what the next steps really need to be

  [01:12:17] Jude Schweppe: Could I give you a bit of homework?

  [01:12:19] Krista Shiner: yeah, totally.

  [01:12:20] Jude Schweppe: So you're, you're gonna have the notes, Gabe is gonna send you through the notes. Um, I would love you just to sit down and just write in your own way or visualize or however you want to sort of manifest it or make it manifest. Um, everything that you talked me through when I asked you how we would work together.

  [01:12:42] So just getting really clear on, from initial point of contact right through to the final blessing, what that whole process looks like, what elements are going to be in each stage, what's really important about each of the stages that we go through. On a practical level, what are these things you've talked about color, feng shui, furniture, plants, all of the different things.

  [01:13:09] Um, literal physical things that we're gonna take into consideration. Um, what does the blessing look like? How do, how do you draw energy and inspiration from the whole process so that you know what the painting is gonna look like? And if you could just get really clear again on your pricing. when you've done that, I would love you to find one other person to speak this to just one person, even if it's a friend, and just say, can we go and have a coffee?

  [01:13:46] Can we go and have a mint tea? Whatever it is that you like to drink, I wanna tell you about my new business venture, and I'd love to get your thoughts. How does that sound?

  [01:13:58] Krista Shiner: That sounds great.

  [01:14:01] Jude Schweppe: Amazing. And we will check back in with you if that's okay,

  [01:14:05] Krista Shiner: I would love that.

  [01:14:06] Jude Schweppe: just to see, see how you're doing. So when can you schedule in some time to do this, um, dump, mind map, clarity exercise.

  [01:14:19] Krista Shiner: I'm going to do it tonight.

  [01:14:21] Jude Schweppe: Love it.

  [01:14:22] Gabe Ratliff: Awesome.

  [01:14:23] Jude Schweppe: Love it.

  [01:14:24] Gabe Ratliff: And

  [01:14:25] Krista Shiner: It was already on my agenda to do whatever I needed to do tonight. I have, um, I'm doing like a, which, um, I'm doing, I'm helping renovate the eligible pack. Like as a donation?

  [01:14:38] Gabe Ratliff: The jazz bar.

  [01:14:39] Krista Shiner: Yeah,

  [01:14:40] Gabe Ratliff: No way. Oh, that's awesome.

  [01:14:43] Krista Shiner: Just, uh, like doing some restoration. But, you know, I do decorative concrete, so I mean, I won't, you know, it's not like that's one of my skillset sets, but, you know, help them restore but be something cool.

  [01:14:56] Gabe Ratliff: So cool. That's awesome because that's a, that's an iconic place.

  [01:15:01] Krista Shiner: It is. I cried when I heard that it closed. I mean, it's, yeah, I mean, yes.

  [01:15:06] Gabe Ratliff: why I was, when you said that, I was like, wait, wait, what? I heard it hit. Yeah. So that's awesome.

  [01:15:11] Krista Shiner: Yeah. I'll, I'll have to keep you up. I'll let you know about that later because it's, that's part of a, you know, something that's really heart-centered right there to just give back community good things. So, meeting with her after our meeting, and then tonight this will be perfect because I was gonna do some gardening and just connect with the earth and,

  [01:15:37] Gabe Ratliff: Nice.

  [01:15:38] Krista Shiner: and see what, I didn't know what would happen today, but I was like, I think I just need to block out tonight to, you know, dial in, get stuff out.

  [01:15:49] Gabe Ratliff: So let me walk you back through, oh, go ahead.

  [01:15:52] Jude Schweppe: no, I was just gonna say, could you, could you email us with what you come up with?

  [01:15:56] Gabe Ratliff: Mm-hmm.

  [01:15:56] Krista Shiner: yeah.

  [01:15:57] Jude Schweppe: I'd love to read it.

  [01:15:59] Gabe Ratliff: and I'll walk you back through what, what we heard in your process or what I heard in your process that I took notes on. So you said a questionnaire and you'll ask things like what are your favorite colors? What sparks joy? What room do you spend most of your time in each day? You were talking about things like your garden.

  [01:16:16] Um, are you familiar with feng shui? Would you like to connect with former clients so that you can learn more about what, what you did for them? Uh, do you respect the earth and mother nature? Do you recycle appropriately? Do you care about that? Do you wanna get into developing your green thumb and gardening?

  [01:16:33] Do you want your environment to be a way to support you and how you show up? And then you talked about for clients that are in Colorado, that you will do an in person, um, but that you also have virtual connections as well. Um, and that was something I wanted to, I wanted to come back to that and just invite you to kind of investigate. What that looks like for, 'cause it, it seems like you're leaning more into Colorado clients, right? So you can do the in person and I, that's part of what I wanted to invite you to investigate, right? To explore, like, is that true? And what would that look like for a virtual, right? And, and, and, and do you want to pick one and lean into that and go after that?

  [01:17:18] Because that helps you in reaching out to those people. 'cause you can focus. 'cause you're not, it's not everybody in the world. You're going, I'm gonna focus on people in Colorado that hit these demo and psychographics and that kind of thing. Right? That, that helps you. And then you can always expand to people as more people hear about you and learn about you.

  [01:17:38] Right? And if you get referred to somebody in another state or country, absolutely. If they're aligned, then that you'll of course do that work. But again, we wanna focus, right? So if you're trying to hit that 11 people a year, you know who you're focusing on.

  [01:17:52] Krista Shiner: Thank you for mentioning that because I am very drawn to, and always have been, you know, one foot out of the door, out of Colorado,

  [01:18:02] Gabe Ratliff: Right. Well, and another benefit to being in Colorado is,

  [01:18:08] Krista Shiner: kind of where it goes. What do you want? What do you want? You, you know, university's like, well, what do you really want? I'm like, well, I know I don't wanna live here full time. I don't wanna be here during the winter. I'm over it and my minor is in Spanish. I'm very proficient and I lived in Gule Huta years ago, so I mean, I, you know, it's like you even talked about Spain and everything else.

  [01:18:34] It's my sister lives in Maui. It's like, you know, maybe I could do work there, you know, part of the time. So, but I, but thank you for saying to be, have focus and if those opportunities unfold. I could say even just in there, I am open to, you know, working remotely, um, nationally and internationally.

  [01:18:57] Gabe Ratliff: Yeah. And you already have space places that you've recognized that you are interested in. You just said it, right? Hawaii, Spain, Mexico, and there's a lot happening in Mexico.

  [01:19:11] Krista Shiner: yes, there is.

  [01:19:12] Gabe Ratliff: a lot of money that's going into spaces in Mexico. There's a lot of people going down there, especially during the pandemic in sense.

  [01:19:18] So, The rest of what, what I heard from you, just to make sure I get through this, uh, so that you've heard it back, is, um, send questionnaire. You ask to get it back within a week, but take your time because it will stir up things. Letting people know that ahead, that's just you being even more supportive of them and their journey.

  [01:19:40] And I think that's great that you recognize that and you wanna share that. Um, but you said you will assist if needed or wanted. You said you first walk through the space, you create a diagram of the space, including multiple levels. Then the exterior, you do a blessing of the space. You take the first room to focus on, you make a list and go through the process.

  [01:20:00] You meet once to one to two times per month. Uh, whatever feels comfortable and how much there is to move through, starts with one room and then moves to the next. You'll ask things like, what's your daily routine? How can we improve that through the space and the work we do together? And then you do the work, and then there's a final blessing.

  [01:20:20] Uh, you talked about bringing in gifts to honor the client in the space, and then continue to revisit every few months to see what's changed via a brief call. Um, further consultations can occur as needed. Uh, you will also provide recommendations for vendors if needed, depending on what it might be, or you'll do it yourself.

  [01:20:40] And then there was a discussion about, um, upsells with your paintings and your art. And we talked about the initial consultation as 200 bucks. It includes a first call and a visit to the space. One room package is 3,500. First floor package is 7,500, and the whole house package is 15,000.

  [01:21:04] Krista Shiner: So glad. Thank you for taking that down.

  [01:21:08] Gabe Ratliff: That's why we work this way, because I'm,

  [01:21:11] Krista Shiner: That's a great little system you guys have.

  [01:21:14] Gabe Ratliff: it is. So then this will get shared with you, so you'll have it, it'll have the notes and the homework. Just, I just wanted to make sure and like it helps to hear it back, right. To hear it what you said back and it's done in a consistent way so that you can kind of visualize it Right. And kind of sit with it and, uh, as opposed to when you're speaking it out.

  [01:21:33] So I just wanted to make sure and do that, uh, as I mentioned earlier, just so that you've got it to kind of sit with if you're, since you're gonna do this exercise tonight.

  [01:21:41] Krista Shiner: yeah. Thank you so much.

  [01:21:44] Jude Schweppe: And that brings us to the end of another episode of The Artful Experience,

  [01:21:53] Gabe Ratliff: whether you're a first time listener or a diehard fan. We want to thank you for being here.

  [01:21:59] Jude Schweppe: We hope you enjoyed today's show and got loads of value from the conversation.

  [01:22:03] Gabe Ratliff: And hey, if you're itching for more, don't worry. You can find all the juicy links in show notes for this episode at theartful.co.

  [01:22:11] Jude Schweppe: But before you go, we have a little favor to ask If you haven't already, please hit that subscribe button and leave a rating or review wherever you get your podcast fix. And do tune in for our next episode.

  [01:22:24] Gabe Ratliff: Your support means the world to us, and it helps us reach even more amazing artful entrepreneurs out there like you.

  [01:22:31] Jude Schweppe: Thanks again for joining us. We appreciate every single one of you.

  [01:22:35] Gabe Ratliff: Until next time, keep unleashing your creative genius and stay artful.